One of N-Hance’s most successful owners opens up about the enormous profit potential of the fastest-growing wood refinishing franchise
In May, Entrepreneur magazine named N-Hance as the top franchise opportunity in its category as part of the publication’s prestigious annual, “Simply the Best,” list. While N-Hance has been growing rapidly for several years, this new honor is a testament to the enormous growth potential and long-term viability of the brand.
N-Hance celebrated its 500th franchise in January, and franchise systems simply do not reach that milestone without a business model that allows entrepreneurs to run prosperous and growing businesses. To detail the life-changing experience of franchising with N-Hance, we asked one of our newest franchisees, Daniel Geier, to break down the opportunity.
Geier was a successful entrepreneur even before franchising with N-Hance. He ran and operated a home care staffing agency that grew to 60 employees. After he sold that company, he started a digital marketing agency that helps small businesses establish their online presence, connect with consumers in their markets and grow sales. That company is thriving today. However, Geier claims that of all of his successful ventures, N-Hance is by far the most profitable.
“This is without question the fastest startup and most profitable business I’ve ever been a part of,” he says. “N-Hance provides you with all the tools you need to be successful, but you have to know how to market your business effectively. You have to know how customers are searching for you, and when they find your business, you have to ensure that what they find is impressive.”
While new to N-Hance, Geier already is one of our most successful franchisees. In less than a year, Geier has done well over 100 jobs, and he says that he hasn’t even scratched the surface.
“My territory serves about 650,000 people in Pinellas County, Florida,” he says. “I can’t ever imagine ever running out of kitchens. I’m already at the point now where previous customers are hiring me to work on their vacation properties, their rental properties or to simply come back and finish their kitchens. There’s a lot of opportunity to keep expanding, and there is far from a shortage of customers.”
Geier points out that one of the core reasons why his N-Hance business has been immediately successful is because of the revolutionary product offering N-Hance provides to its customers. N-Hance invests significantly in research and development, and we have revolutionized the industry with our Lightspeed® U.V. curing technology, which shortens the refinishing process and produces less dust, mess and odor than traditional methods, as well providing the service at one-fifth the cost of the industry average. Our labs continue to innovate, and we roll out new proprietary product lines, offerings and associated training on a regular basis.
This constant innovation provides our franchisees with an edge that the competition simply cannot match. In Geier’s territory, when a customer sees what he can do to make their kitchens and floors more beautiful, he has no trouble closing a deal.
“The competition offers low-quality, temporary solutions that my customers are not interested in when they hear about what we can do,” Geier says. “Our solutions are permanent and at a fraction of the cost, and the quality of our solutions is far above what the competition can achieve. For example, the steps that we take to clean, prep and ensure that the surface will last a long time, and the durability of our Lightspeed finish, are second to none in the industry. We can beat a quality finish in terms of beauty and durability every single time.”
What Geier most likes about his business, aside from its growing profitability, is that it is fun to own.
“The ability to take someone’s kitchen and turn it into a work of art is a lot of fun,” he says. “In this business, we get hugs for the work we do, and we have a good time doing it. On top of that, the profit potential is enormous. What’s not to like?”
Learn more about the N-Hance franchise opportunity